The Quick Guide for Using DKI (Dynamic Keyword Insertion)

First of all, what is Dynamic Keyword Insertion (DKI)? DKI is actually a kind of tag we can use in text-ads to replace a part of the text with the keyword that triggered the ad. For example: In a certain ad group we have keywords like computers, laptops and PCs. So we’ll use the word “Computers” as a default […]